Fubo shakes up subscriptions with free and premium options

Fubo — arsenic portion of what it’s calling a “Super Aggregation strategy” — coming announced that you tin now subscribe to different premium subscription services done Fubo, without having a subscription to Fubo itself. Yeah, it’s a small odd.

Here’s nan gist: “Premium” options (which really conscionable intends “for a abstracted fee”) specified arsenic FanDuel Sports Network, NBA League Pass, and Paramount+ With Showtime person traditionally been disposable arsenic add-ons to a Fubo subscription. New is that you tin motion up for them done Fubo, which besides will tack connected Fubo Free. That past spot is Fubo’s return connected nan free ad-supported tv movement, which has much than 170 channels and on-demand content. The twist is that Fubo Free had antecedently only been disposable to former Fubo subscribers, arsenic a measurement to perchance get them backmost connected a paying track.

And each that intends Fubo now has 3 tracks by which to entice customers. There’s nan accepted Fubo subscription plans, nan caller standalone premium subscriptions, and Fubo Free. The institution besides says it’s looking into pay-per-view options, transactional video connected request (which is benignant of nan aforesaid thing, but tin see different PPV flavors specified arsenic rentals aliases much imperishable sales), and different “skinny bundles” of content.

“Consumers want elastic streaming options that fto them subscribe to only nan contented they want to watch,” David Gandler, co-founder and CEO of Fubo, said successful a property release. “Our imagination to beryllium a Super Aggregator intends to springiness consumers a seamless measurement to entree each of nan contented they emotion wrong nan Fubo ecosystem and astatine due value points. With nan summation of standalone unrecorded and SVOD premium subscriptions, we judge offering aggregate bundles, from skinny to fat, will put prime successful nan hands of our customers. This is what streaming should be.”

Fubo said further standalone premium subscription services would beryllium announced later.

Fubo’s main subscription merchandise costs $80 a period for astir 200 channels and unlimited recording. It has further plans pinch further channels astatine $100 and $110 a month. Fubo is disposable connected each awesome streaming platform. It’s nan smallest of nan 4 awesome unrecorded options successful nan U.S. astatine 1.45 cardinal subscribers arsenic of mid-2024.